Air Freshener Brands: 16 Options to Mask or Eliminate Odors

Air fresheners have become increasingly popular in households across America and beyond. While you still can purchase good old-fashioned sprays, numerous other air freshener products have become available over relatively recent years. Some of these products include diffusers, plugins, meltable waxes, and more.

In other words, no matter the purpose that you need an air freshener, there is likely a product/fragrance out there that will fit your needs. Here are several top air freshener brands you should consider the next time you want things smelling fresher.

Brands of Air Fresheners

Air Wick


Air Wick is owned by Reckitt, which is headquartered in Slough, England. The company owns several other popular brands related to health and hygiene such as Clearasil, Durex, Finish, and Lysol. Air Wick was first launched in 1943 in the United States. Today, the company makes plug-in scented oils, essential mist diffusers, automatic sprays, room sprays, and V.I.P sprays.

Arm & Hammer


You undoubtedly know Arm & Hammer as a baking soda brand. It is owned by Church & Dwight has been around for approximately 175 years. One of its many uses is as an odor eliminator that is commonly used in refrigerators or other areas around the kitchen. Try these lavender-scented baking soda pucks that are perfect to use just about anywhere and last about 60-90 days.



Armor All (then called Tri-don) released its first product in 1966. It was a protectant formula that could be used on plastic, rubber, and vinyl to shield against UV rays. The company was officially called Armor All in 1972 when the company’s rights were purchased by a man named Alan Rypinski.

Today, Armor All manufactures a large selection of car-related products including air fresheners. The company makes odor-absorbing charcoal bags, sprays, vent clips, vent sticks, hanging diffusers, hanging cards (similar to Little Trees), gel cans, and more.



Caldrea’s ingredients include essential oils that are derived from herbs and flowers that will keep your home smelling fresh. Synthetics are also used but with an eye on the health and safety of consumers. A toxicologist examines all ingredients to ensure the continual safety of each product. Caldrea’s sprays come in several intriguing scents such as Basil Blue Sage, Gilded Balsam Birch, and Rosewater Driftwood Linen.

Citrus Magic


The company produces phthalate-free air fresheners that contain no animal byproducts. The products are also not tested on animals. The company makes a variety of citrus-based sprays and solids, including organic sprays.



Febreze is owned by the consumer goods giant, Proctor & Gamble (P&G). P&G began test marketing the product in 1996 with its official launch soon after. Most people recognize Fabreze as a fabric spray used to eliminate or reduce odors. However, the company also makes a variety of other products including plugs, candles, wax melts, and air sprays.

Fresh Wave


Fresh Wave makes odor eliminators that help do away with nasty smells instead of masking undesirable odors. The company states its products find odor molecules, absorb those molecules, and then neutralize bad smells. Best of all, the products use plant-based ingredients instead of harsh chemicals. Fresh Wave products include sprays, melts, candles, gels, and laundry boosters.



When it comes to air freshener brands, Glade is certainly one of the most popular in America. The brand is owned by S.C. Johnson & Son and first landed on store shelves in 1956. Its products include sprays, plugins, candle & wax melts, and carpet & room refreshers.

Little Trees


Many readers have likely come across a Little Tree brand of air freshener a time or two in the past. They are the disposable air fresheners shaped like evergreen trees that are often found handing in cars, particularly on rearview mirrors.

Little Trees is the original car air freshener brand that was invented in 1952 by a milk truck driver looking for a solution to clear his truck of a lingering spilled milk smell. The trees are inexpensive and effective, which certainly is a factor in their popularity.



Lysol has been around for about 130 years and is known for being a disinfectant for home and business use. Some of its products today contain odor-eliminating properties. These products include Lysol Pet Solutions Odor Eliminator and Lysol Disinfectant Spray – Neutra Air 2 in 1.

Moso Natural


Moso Natural makes bags filled with mos bamboo charcoal. This charcoal has been found to be extremely efficient at eliminating odors. The charcoal absorbs odors instead of masking them to quickly get rid of those undesirable smells for good. This air freshener is chemical-free and eco-friendly making it safe to place in your home or car.

Mrs. Meyers


Mrs. Meyers’s products are produced from plant-derived ingredients, essential oils, and other ingredients with an eye on minimizing the use of harsh chemicals. The brand does not test on animals and lists all ingredients on its packaging for transparency. If you are unsure of an ingredient, you can reference Mrs. Meyers Ingredient Glossary for clarification. Its air freshener products include sprays, diffusers, candles, and sachets.



Poo-Pourri was launched in 2007 by Suzy Batiz. It is designed as a bathroom spray that is spritzed into the toilet prior to using it. The spray purportedly traps odors under the water, leaving the room pleasant smelling. Well over 60 million bottles have been sold making this essential oil air freshener brand one of the favorites in many bathrooms.



Renuzit is an air freshener brand made by the Henkel Corporation. It began as a cleaning fluid business that was introduced in the early 1930s. The company makes oils, automatics, sprays, cones, and flowers. Several products made by Renuzit feature Snuggle brand scents.

Smells BeGone


The company specializes in making odor eliminator gels, odor absorber solids, and frangrance free sprays. The business has been making air care products for over 40 years and is located in Michigan. Its products focus on odor elimination instead of masking unpleasant smells.

Yankee Candle


Yankee Candle was founded in 1969 by Michael Kittredge in Massachusetts. Kittredge did not have the cash to purchase wax so his first candle was made by melting a crayon. The company has since turned into the largest specialty brand premium scented candle company in the world. In addition to candles, they make an assortment of home fragrances including waxes, diffusers, scent plugs, oils, and more.