Where to find Bread Crumbs in the Grocery Store

Q: Where are bread crumbs in the grocery store?

Despite bread crumbs having the word “bread” in their name, you likely won’t have much luck finding them in the bread aisle of your local grocery store. Bread Crumbs can most often be found in the baking aisle of the grocery store. This aisle includes other products such as flour, sugar, cornmeal, baking soda, cake mixes, frosting, and chocolate chips.

Japanese-style bread crumbs, known as Panko, can sometimes be found in the international foods or Asian foods section of the grocery store if not in the baking aisle.

How Much are Bread Crumbs?

Below we compared the prices of bread crumbs for the store brands, Progresso, and Kikkoman Panko. This should help provide an idea of what you might pay at your local grocery store for bread crumbs.

On average, you will save more money buying store brand bread crumbs over brand name products. The store brands’ average price was $1.64, Progresso $2.24, and Kikkoman $2.16. The Kikkoman is actually the most expensive given its 8-ounce package size versus 15 ounces for the store brands and Progresso.

StoreStore brand (15 oz) Progresso – Plain (15 oz)Kikkoman – Panko (8 oz)
Walmart$1.08not available$1.47
H.E.Bnot available$1.55$1.77
Wegmansnot availablenot available$2.29
Stop & Shop$1.79$2.29$2.59
King Soopers$1.34$2.19$1.99
Average Price$1.64$2.24$2.16
Note: Prices can change at any time. Check the store for the latest prices.

Popular Brands of Bread Crumbs

Here is a selection of bread crumbs brands that you might find at your local grocery store. While this list does not include every brand, it certainly has many of the popular ones you may see at the supermarket.

We left off the store brands such as Great Value (Walmart brand) and 365 Everyday Value (Whole Foods brand) to simplify the list. Just keep in mind that almost every major grocery store has their own brand of bread crumbs.

BrandTypes of Bread Crumbs
4CSeasoned, Plain, Salt Free, Gulten Free, Whole Wheat, Panko Seasoned, Panko Plain, Panko Gluten Free Plain
Aleia’sGluten Free Italian, Gluten Free Plain, Gluten Free Real Panko Original
AlessiSeasoned Italian Style
Edward & SonsOrganic Italian Herb, Organic Lightly Salted, Organic Panko
GonnellaFrench Style, Seasoned
Ian’sGluten Free Original Panko, Gluten Free Italian Style Panko
IberiaBread Crumbs Flavored with Total Seasoning
KikkomanPanko, Whole Wheat Panko, Gluten Free Panko
Kinnikinnick Panko Style (Gluten Free)
McCormickPanko Italian Herb
Michelle FarmsGluten Free Italian, Gluten Free Plain, Organic Plain, Organic Italian,
Old LondonSeasoned Panko, Classic/Plain, Seasoned
PopePlain, Italian Seasoned
ProgressoItalian Style, Garlic & Herb, Parmesan, Plain, Plain Panko, Sweet & Spicy Panko, Lemon Pepper Panko, Italian Style Panko
VigoSeasoned Italian Style, Plain Golden Toasted, Cilantro Lime Panko, Coconut Seasoned Panko, Plain Panko, Seasoned Panko,

Homemade Bread Crumbs

You can make bread crumbs from your sandwich bread if you don’t feel like picking them up at the grocery store. Generally, it is cheaper to make your own. Follow these instructions to make homemade bread crumbs:

  • Preheat the oven to 275°F
  • Cut three or four bread slices into cubes
  • Place the bread cubes on a baking sheet in a single layer 
  • Place the baking sheet in the oven for 20 minutes
  • Remove the baking sheet from the oven and flip the cubes
  • Bake an additional 5 to 10 minutes or until the cubes are dry
  • Remove the cubes from the oven and place them in a food processor with a metal blade
  • Run the food processor (about 45 seconds) until the bread cubes take on the texture of bread crumbs

Once you have your bread crumbs made, you can add in spices like garlic powder, dried oregano, parsley flakes, and basil. 

Panko is just as simple to make at home as traditional bread crumbs! Check out this video by El Mundo Eats for a quick method to make Panko bread crumbs. They will keep up to 90 days in an airtight container.